Dos Equis Guy Fired After Being Photographed Wearing CrocsPhil Buckridge • Aug 13th, 2009 • Section: Television
Monterrey, Nuevo León, Mexico – A successful advertising campaign for Dos Equis beer was derailed today when it was announced that their “Most Interesting Man in the World” spokesman was let go after he was photographed wearing Crocs.
The guy, who is no doubt a handsome, debonair gentleman, was touted as “living vicariously through himself”, “having a personality so magnetic, he is unable to carry credit cards”, and “having blood that smells like cologne”, among other things. However, that façade came crashing down when he was photographed wearing Crocs as he was leaving Nobu in London. The faux pas may have gone unnoticed had the crocs not been bright orange and paired with his black tuxedo, but since they were, his employer felt obligated to take action.
At a press conference, the Dos Equis guy told reporters, “While I feel everything Dos Equis has said about me is true, I also prefer to be comfortable at the cost of fashion sometimes. I was very clear with them that the reason I was wearing the Crocs was because one of my feet was a little sore after I literally kicked through another man’s chest and his ribcage cut me. They had no sympathy for me and said I should have worn my Prada oxfords. Seriously, who would want to work for a company with no compassion?”
Though a little disheartened, the Dos Equis guy was also able to maintain a sense of realism about it, saying, “I suppose it was only a matter of time until this happened. If they hadn’t caught me doing this, I’m sure I would have been photographed riding one of my many mopeds or banging a fat chick sooner or later. Lord knows those are both a hell of a lot of fun until your friends, or in this case, your employer finds out [ed note: further checking found that both these activities were specifically forbidden in his contract]. I guess all I can say is, stay thirsty my friends.”
According to a high ranking source within the Cuauhtemoc Moctezuma Brewery, which brews Dos Equis, “A lot of us here at the brewery figured it would be tough for him to abide by the strict code of conduct we set forth, but with what we were paying him, he should have been able to do so. While this situation is regrettable, we feel that we were forced into it.”
There is still no word on whether Dos Equis will try to continue the campaign by crowning a new “Most Interesting Man in the World”, but many are speculating that the whole thing may be scrapped in order to avoid the embarrassment of another spokesperson making a very public mistake.